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Tourism brings more income to Medway

Date: 29/05/2008           Category: Tourism

More jobs have been created as visitors spend more money in Medway. Research carried out by Medway Council's tourism department and undertaken by Tourism South East, has revealed that £265million was spent in Medway in 2006, by visitors of all types. It includes people travelling for business, leisure and educational purposes and both overnight and day visitors. This figure represents a five per cent growth on the annual spend recorded in 2003. Since the millennium, the annual spend in Medway has grown year on year. It includes expenditure in hotels, restaurants, shops, on transport in Medway and at visitor sites and attractions. The survey measures both direct spend and the indirect spend generated by the multiplier effect. The multiplier effect measures the additional spending within the economy amongst those who earn direct income from visitor spend. Tourism now supports almost 5,300 local jobs and is identified by Medway Council and the South East England Development Agency (SEEDA) as one of the most important employment sectors in Medway over the coming years. The next impact model to measure the visitor economy will be commissioned in 2008. Further growth is expected as Medway continues to assert itself as a developing city break destination. Dickens World, key investment at The Historic Dockyard, Chatham, and Rochester Castle and the opening of new hotels such as the Ramada Encore at Chatham Maritime, will all be reflected in the next survey. Portfolio Holder for Strategic Development and Economic Growth Cllr Jane Chitty said: “These figures illustrate the underlying strength of Medway’s tourist sector and give us the faith and justification to continue to invest in our core tourist infrastructure.” Cllr Chitty, whose responsibility includes tourism, said: “We have the raw material in Medway for us to set the benchmark very high in terms of what we can achieve as a visitor destination over the next decade. “It is crucial for local people to recognise how important tourism can be in improving the way we feel about Medway and to be aware of the many employment opportunities that are being created.” Medway Council commissions specific and independent economic research periodically. The latest survey is based on 2006 data, the most recent year that full statistical information is available from national, regional and local surveys. Tourism facts: · Tourism is one of the largest industries in the UK, accounting for 3.5 per cent of the UK economy. · The 32.7million overseas visitors who came in 2006 spent £16 billion in the UK. · Total visits for 2006 were 32.7million, a nine per cent increase compared with 2005, with an increase of 12 per cent in spending to £16billion. · In 2006 the UK ranked sixth in the international tourism earnings league behind the USA, Spain, France, Italy and China. · More than two million jobs are sustained by tourism activity in the UK, either directly or indirectly. · There are an estimated 1.4 million jobs directly related to tourism in the UK, some five per cent of all people in employment in the UK. · About 130,400 of these jobs are in self-employment. Figures from Labour Market Trends - from Visit Britain website. ends