Medway Council and Kent County Council are urging people to make the right choice this Christmas and not drink and drive.
Did you know that one alcoholic drink will affect your ability to drive?
In the last three years there have been 666 crashes on Kent’s roads where a driver was impaired by alcohol, resulting in more than 1,000 people being injured – 19 fatally.
The “make the right choice, don’t drink and drive” campaign runs throughout December and highlights the consequences of drinking and driving.
There is no excuse for drink-driving
Michael Edwards, Head of Integrated Transport at Medway Council, said: “There is no excuse for drink-driving. Just one drink can have a tremendous impact on several people’s lives, and it is simply not worth the risk.
“This festive season please be responsible and make the right choice – don’t drink and drive.”
You don't have to be drunk to be dangerous
Kent County Council Road Safety Team Leader Vicky Harvey said: “It’s not just those above the drink-drive limit that are at risk on our roads. People need to understand that you don’t have to be drunk to be dangerous.
“One drink increases the chances of having a crash, sometimes with tragic consequences for the victims and their families.”
Drivers can never be sure of the effect one drink can have on their reaction times and ability to drive.
She continued: “A serious crash can change not only your life, but someone else’s life forever. All we are asking is that people act responsibly, particularly around the festive and New Year period, and don’t take the risk.”
The penalties on drink drivers can be far reaching. Driving bans and prison sentences can lead to drink drivers losing their jobs, while fines, points on their licence and increased insurance premiums can have a long-lasting financial effect.
Enjoy yourselves but also act responsibly
Sergeant Mark Carron from the Roads Policing Unit said: “We want everyone to go out and enjoy themselves but also act responsibly.
“Our advice is simple, plan ahead. If you are driving, don’t drink.
“Every year innocent motorists and pedestrians are put at risk from people who think it is acceptable to drive whilst under the influence of alcohol or drugs; this campaign is about telling people it is not acceptable.
“We are passionate about changing bad driving behaviour on our roads to protect all those that use them. We want all the people of Kent and visitors to the county to have a safe and happy Christmas which is why we don’t make allowances for anyone driving whilst under the influence and why we have these campaigns.”
One alcoholic drink is not worth putting yourself and others at risk
Kent Fire and Rescue Service’s Director of Operations, Sean Bone-Knell, said: “We all want to enjoy ourselves at Christmas time, but one alcoholic drink is not worth putting yourself and others at risk.
“If you’re planning on having even just one drink, be sure to sort your journey home in advance by nominating a designated driver, arranging a lift, getting a taxi or walking via a safe route away from water.
“Have fun this festive season but please, stay safe.”